The Indian market is crowded with companies competing against each other i.e. to launch a product that would rule the market and one such company is MRF. Established in 1946, MRF is India’s homebred company and one of the largest manufacturers for both two and four wheeler tyres.
Recently MRF has rolled out its new born baby known as ‘Masseters’ in the market after putting in 7 years of R&D. Despite the entire market revolving around radials, even MRF did the same last year with the Revz series. But this time, MRF has taken a step down to bias tyres to create the Masseters but is this change really worth it?
MRF claims that Masseter is by far the most promising product rolled out. These tyres were specialized using L.A.P.S. (Lean Angle Performance System) technology, mainly to ‘RULE EVERY CURVE’ and master superior grip on road in both wet and dry conditions.
The key factor about these tyres is that they were designed especially for the twisty lovers. We were called to test the tyres on at the launch in Coimbatore in December 2016. When I got my chance to test the Masseters they blew me up with surprise. The Masseters not only help you maintain a clear line but also give good braking control and improves lean angle.
Keeping the Indian weather in mind, they are made of soft compounds, designed with superior tread grooves for water jetting. With all these features under the belt, the MRF Masseters are the perfect cornering tool allowing you to carry more speed and lean angle in corners along with proper control over the vehicle.